Connect Extension Weekly Digest: July 13, 2020

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All Cooperative Extension professionals are invited to join Connect Extension. To register your free account, click here. 

Conducting Market Research for Extension Programs: Nebraska Extension’s Weather Ready Farms: Join us for a webinar on July 16th, 2 PM – 3 PM! As part of eXtension’s New Technologies for Agricultural Extension (NTAE) Year 1 Cooperative Agreement with USDA-NIFA, the eXtension Foundation partnered with a Nebraska Extension program called Weather Ready Farms to help accelerate their program implementation and impact. This project received direct support from a third-party marketing firm specializing in agriculture to conduct market research into the target audience and create a marketing & communication plan. This webinar will discuss these findings, methods, key takeaways, and how this market research will be used to further this project. Learn more & register here. 

Impact Collaborative Opportunities for eXtension Members. Next month, the Impact Collaborative will be hosting two events: an online Innovation Skill-Building Experience (ISBE), and an Innovation Facilitator Training. The ISBE is four sessions on August 4, 6, 11, & 13 and covers building blocks to spark ideas, increase innovation, and turbocharge implementation to ultimately create local impact. Learn more and register here. 

The Innovation Facilitator training is six sessions on August 17, 19, 21, 24, 26, & 28. It helps provide individuals with a new way of looking at program and project development to help new and existing programs across your states and institutions identify gaps in their planning, ensure they are most ready for implementation, and have explored all considerations to maximize local impact. Learn more and register here. 

If you have questions regarding eXtension membership, please contact membership@eXtension.org. 

ICYMI: Recent Posts
Results from the June 2020 Farm Journal Story Lead Contest
Aaron Weibe, Communication & Engagement Manager, eXtension Foundation

In May, the eXtension Foundation launched a monthly story lead contest in partnership with Farm Journal in the Farm Journal Monthly Story Lead Contest group here in Connect Extension. Monthly winners, along with their Extension Directors and Administrators, have the chance to work with Farm Journal…Learn More

Your Leadership & Culture
Karl Bradley, Leadership Development Fellow, eXtension Foundation

These days we don’t have to look far for articles on how to positively affect workplace culture. The founder of Southwest Airlines, Herb Kelleher, was once asked by an employee if they could serve sandwiches on their flights. He responded by asking if that would help them become THE low-cost airlines in the industry? It didn’t so they don’t!…Learn MoreA Conversation with Anthony Fauci from the Aspen Ideas Festival 
Roger Rennekamp, Extension Health Director, ECOP

Anthony Fauci, the nation’s leading infectious disease expert and Director of the National Institute of Allergy and Infectious Diseases, joins CNN Senior Medical Correspondent, Elizabeth Cohen, to discuss the current state of the Covid-19 pandemic and the recent surge in cases as the US reopens…Learn More

Instagram Hacks (Including Hashtags); New PEW Research Report
Rose Hayden Smith, Technology in Extension Education Fellow, eXtension Foundation

I continue to receive so many questions about Instagram. Here’s a new blog post from Hootsuite that provides an excellent tutorial on Instagram hacks and features, including hashtags. It’s a quick, indexed read and well worth the time. Here’s another great read: Nine Instagram trends worth keeping your eye on…Learn More

Impact Collaborative Opportunities for eXtension Members
A listing of Current eXtension Members Available Here
Investing in Community Resilience: Evaluating Trauma-Informed Practice
July 15th, 2020
3 PM – 4 PM ET

By the end of this webinar, participants will be able to:

  • Understand the role of evaluation in building organizational and community capacity to implement a trauma-informed, healing centered approach

  • Identify methods and tools for evaluating the impact of ACEs and trauma…Learn More
Social Media Learning Circle w/ Dr. Rose Hayden-Smith
July 21st, 2020
2 PM – 3:15 PM ETIn this Learning Circle experience – convened via weekly interactive Zoom meetings – participants will learn about a range of social media platforms that have the potential to advance their work. The 4-part series includes 75-minute sessions that will be offered bi-weekly. There will be discussion about commonly used social media platforms. The platform-specific sessions…Learn More
Innovation Facilitator Training
August 17, 19, 21, 24, 26, 28
1 PM – 3 PM ET

This training will provide individuals with a new way of looking at program and project development to help new and existing programs across your states and institutions identify gaps in their planning, ensure they are most ready for implementation, and have explored all considerations to maximize local impact…Learn More
Innovation Skill-Building Experience (ISBE) Online
August 4, 6, 11 & 13
1 PM – 2:30 PM ET

Do you have a project idea that needs incubation, innovation, and ways to get to implementation and impact faster? Are you looking to learn about design thinking and lean experimentation combined with Cooperative Extension’s best practices for solving important community issues?…Learn More
Learn Calendar Events
Available to All Cooperative Extension Professionals
National Action Dialogue: Extension Futures, A Dialogue to Inform Possible Extension Infrastrucutre/Equipment Proposals
July 13th OR 14th, 2020, 1 PM – 3 PM ETThe purpose of the Action Dialogue is to imagine near-future possibilities for how CE can be served individuals and communities in the face of evolving needs and capabilities. This work will be done through a diversity, equity and inclusion framework…Learn More

 
NAEPSDP Free Virtual Summer School
July 13th – July 17th, 2020, 3 PM – 4 PM ETYou are invited to check this out and join what you have time for (recordings will be posted following the event). NAEPSDP is an organization that promotes program and staff development for Extension staff…Learn More
Cross-Pollinating Biosecurity Community Conversation
July 14th, 2020, 11 AM – 12 PM ET

During July 2020, we are hosting two conversations that cross boundaries between animal, plant and human health. When we think about ways to protect the health of animals, plants, and humans, we are in the realm of One Biosecurity…Learn More
Making Your Habits Stick: All you Need To Establish Lasting Behavior Change
July 14th, 2020, 1 PM – 2 PM ETWe are all trying to establish some behaviors that we have long-known we need to incorporate and root out some others. Interestingly, this topic has been studied non-stop in various fields. Join nutritional sciences researcher Jonathan Cerna to learn what…Learn More
Managing a Small Backyard Layer Flock
July 15th, 2020, 3 PM – 4 PM ET

As a follow up to the University of Kentucky’s Dr. Tony Pescatore’s earlier webinar on raising replacement pullets, Dr. Claudia Dunkley from the University of Georgia will discuss managing the hens once they start laying…Learn More
Antimicrobials 1010: A Perspective from EPA on Registration & Labeling (PACT Series)
July 16th, 2020, 2 PM – 3 PM ET

Antimicrobials play an important role in public health and safety. While providing health benefits of pathogen removal and, in some cases, safety benefits of materials preservation, they also involve risks of potential efficacy failure and exposure hazards…Learn More
Conducting Market Research for Extension Programs: Nebraska Extension’s Weather Ready Farms
July 16th, 2020, 2 PM – 3 PM ET

As part of eXtension’s New Technologies for Agricultural Extension (NTAE) Year 1 Cooperative Agreement with USDA-NIFA, the eXtension Foundation partnered with a Nebraska Extension program called Weather Ready Farms to help accelerate their program implementation and impact…Learn More
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This work is supported in part by New Technologies for Ag Extension grant no. 2020-41595-30123 from the USDA National Institute of Food and Agriculture. Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture.

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